Presented By Brothers Who Care

Share your experience with us!

The possibilities that Canada has to offer are boundless. Inspiring, empowering, exposing, and teaching our BIPOC community to capitalize on their potential is our mandate.

BIPOC youth need to look up and see role models in prominent careers.

Equally, BIPOC professionals need to look around their work environment

and feel reassured that they are welcomed.

Program Overview

I SEE ME creates the generational linkage between those who dream and those who are living the dream. I SEE ME supports the United Nations Sustainable Development Goal (SDG) #4 to Ensure inclusive and quality education for all and promote lifelong learning.

The objective of I SEE ME is to inspire youth to be all they can be and know that certain career paths, extra-curricular activities and lifestyles are not just reserved for folks who don’t look like them. They too are welcomed to be at the table. Black professionals are reassured of their place at the table and expand their network of support and like minded individuals.

Sponsored By

The I SEE ME project is sponsored by CIBC Wood Gundy Group, specifically the McDonald Group and the Commerce Valley Financial Group.  The program is being delivered in partnership with The Stock Market Game, One Voice One Team (OVOT), the Youth Association for Academics, Athletics and Character Education (Y.A.A.A.C.E), and Longos.

3 Components of the I SEE ME Club

S.W.O.L.E.™ Summer Camp

The I SEE ME SWOLE Summer Camp is aimed at helping young BIPOC girls and boys increase their financial literacy, learn about investing at an early age and promote dialogue about money between youth and parents at home. This high-energy engagement is Built around the SWOLE leadership principles and supported by financial literacy proving key money management principles.

Learn More

Career Campaign & Documentary

The I SEE ME Career Campaign & Documentary is aimed at helping young BIPOC girls and boys see themselves in careers not commonly thought of in their communities (such as Engineers, Video Game Developers, Wealth Advisors, Actress, Lawyers, Doctors, Architects and Teachers).

Play Me

Youth Investment Competition

The I SEE ME Youth Investment Competition is allows youth to start investing at an early age, learn about money, private and public companies and are taken through a process of how to manage a virtual Investment portfolio (via The Stock Market Game) and are awarded funds to invest in RESPs.


Youth Investment Competition

The 2024 Spring Session of the ‘I SEE ME’ Youth Investment Competition for students grades 4 -12, runs from April 16th to June 9th, 2024.

There are three cohorts, Elementary School: Grades 4 to 6 and; Middle School: Grades 7 to 8; High School: Grades 9-12. The competition is an excellent opportunity for students to learn about money and apply it to real world situations in the stock market. Students will be using the application, The Stock Market GameTM that introduces young people to saving and investing through a simulation of the stock market and bond market. Students will get to trade and manage their own virtual $100,000 investment portfolio.

Participants will have an opportunity to win a total of $10,000 to invest in PESP. All winners will receive advisory services to support their brand-new investments!

The Spring Session is sponsored by BwC, SMG, CIBC Wood Gundy, OVOT and YAAACE

Registration Is Now Open!

Registration Is Now Closed!

Thank you for your interest! The competition is now underway.

2023 Competition Registration Form

Accepting applications through to Tuesday April 4, 2023
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Share Your Experience!

We believe you should be able to look up and see role models in prominent careers and we trust that our I SEE ME Program will play a major role to help this become your reality. When you share your experience with us, we’ll use your feedback to help improve the program and attract other students to enroll. Thanks in advance!